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Year in Review (2014)

Creative Direction, Art Direction, & Design

Since 2012, at the end of the year, Facebook's given people a recap of their top posts that year.

For 2014, we wanted to make Year in Review feel special, give people a way to make it their own, and make it easily shareable with minimal effort. So we made an interactive, customizable experience.

Working with four illustrators, we made five themes people could use to personalize their Year in Review.

Over 367 million people viewed their Year in Review and of those, almost 40% went on to reshare them.

 
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